Principles of Marketing | Basic Concepts of Marketing (Record no. 548)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00504nam a2200193Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240913145206.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220311s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789352865611 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | WC |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 KOT |
| Edition number | 17th Ed |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Philip T. Kotler,Armstrong Gary |
| 245 #0 - TITLE STATEMENT | |
| Title | Principles of Marketing | Basic Concepts of Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 17th Ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Noida |
| Date of publication, distribution, etc. | 2021 |
| Name of publisher, distributor, etc. | Pearson |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 707 P. |
| 365 ## - TRADE PRICE | |
| Price amount | 919.00 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Call number prefix | 658.8 |
| Call number suffix | KOT |
| Edition | 17th Ed |
| Date last seen | Total Checkouts | Full call number | Barcode | Copy number | Cost, replacement price | Price effective from | Koha item type | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Invoice no | Invoice date | Date due | Date last checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 11.03.2022 | 658.8 | 10259 | 1 | 919.00 | 11.03.2022 | Books | Dewey Decimal Classification | School of Management Commerce and Sciences | School of Management Commerce and Sciences | RACK 1 -A | Shah Book House Pvt. Ltd. | 919.00 | 14119 | 16/12/21 | ||||||||
| 18.09.2024 | 3 | 658.8 KOT | 10260 | 2 | 919.00 | 11.03.2022 | Books | Dewey Decimal Classification | School of Management Commerce and Sciences | School of Management Commerce and Sciences | RACK 1 -A | Shah Book House Pvt. Ltd. | 919.00 | 14119 | 16/12/21 | 27.11.2024 | 18.09.2024 | |||||
| 11.03.2022 | 658.8 | 10261 | 3 | 919.00 | 11.03.2022 | Books | Dewey Decimal Classification | School of Management Commerce and Sciences | School of Management Commerce and Sciences | RACK 1 -A | Shah Book House Pvt. Ltd. | 919.00 | 14119 | 16/12/21 | ||||||||
| 28.03.2023 | 1 | 658.8 KOT | 10262 | 4 | 919.00 | 11.03.2022 | Books | Dewey Decimal Classification | School of Management Commerce and Sciences | School of Management Commerce and Sciences | RACK 1 -A | Shah Book House Pvt. Ltd. | 919.00 | 14119 | 16/12/21 | 20.03.2023 | ||||||
| 06.07.2024 | 4 | 658.8 KOT | 10846 | 5 | 919.00 | 11.03.2022 | Books | Dewey Decimal Classification | School of Management Commerce and Sciences | School of Management Commerce and Sciences | RACK 1 -A | Shah Book House Pvt. Ltd. | 919.00 | 14119 | 16/12/21 | 15.06.2024 |